Embracing Heritage and Growth: A Reflection on Saudi National Day

On Saudi National Day, I feel a profound connection to my traditions and heritage. I see my country, Saudi Arabia, as a symbol of progress and transformation. Today, more than ever, I feel deeply aligned with the nation's achievements across various fields.

Vision 2030 empowers citizens and businesses to reach their full potential, supports local content, and fosters innovative growth opportunities. This aligns perfectly with my entrepreneurial goals—to contribute my best to my country.

This year, as we celebrate Saudi National Day, we wanted to embody a powerful symbol of our nation’s rich cultural heritage in a special photoshoot: the camel. Camels have roamed the Arabian Peninsula for thousands of years, becoming an integral part of Saudi culture. This year has even been declared the "Year of the Camel" in recognition of their historical significance and the deep bond they share with humans.

As the eldest daughter in my family, my early experiences and environment shaped my passion for entrepreneurship and my deep-rooted connection to Saudi culture. Growing up instilled in me a sense of responsibility and independence, and I’ve always felt there is so much to explore in this world.

I am grateful for the key milestones in my journey, such as founding Shefit, which has led to many accomplishments—especially in empowering women of all ages to achieve their goals and aspirations. I also launched two companies focused on sports and fitness: Motion Academy, which provides trainer certification programs, and Playball, a program that teaches fundamental sports skills to children as young as two years old.

I firmly believe that fear is the biggest obstacle to success. It’s okay to try and fail because every experience teaches us valuable lessons, shaping us into stronger individuals. Life is full of possibilities, challenges, and opportunities—we just need to embrace them with an open mind and never stop learning.

On this National Day, I invite everyone to reflect on our rich heritage and look forward to a bright future—drawing strength from our roots and confidence from our achievements. Together, we can accomplish even more and build a better tomorrow for the generations to come.